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Closing logos of Hanna-Barbera Productions

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This is a guide to the various closing logos used at the beginning of Hanna-Barbera shorts or at the end of Hanna-Barbera television programs.

Logo history

The HB Box

Logo: On a black background, three small orange rectangles appear, the outer two stretching down, the one in the center extending up, they stretch, break up and multiply to become an orange box containing a large, black stylized 'H-B" cutout. Then the box grows to become an orange background, the black H-B zooms out, disappears, and then cuts it to light blue words reading "a hanna-barbera production" with the "a" in a black box. Finally, a yellow stylized "H-B" (using the same style as the black one) slowly fades in.

Later Variant: There's another version from 1968 featuring the same starting animation, with the rectangles moving the directions they're supposed to be extend instead of stretching before they actually do, but when the black zooming "H-B" disappears, it cuts to a red "H-B" with the text already on it, with a small "a" box being dark blue and the letter in yellow. It features a byline reading "a division of Taft Broadcasting Company" next to a small blue Taft logo in dark blue text on the bottom.

FX/SFX: The rectangles appearing and forming the H-B logo, the zoom-out.

Cheesy Factor: Well, the logo seems pretty advanced in 1966. However, Hanna-Barbera has been known for producing cartoons with cheap limited animation, and this includes their logos. Another cheesy thing is that, during the rectangle animation on the 1968 version, when it's nearly finished, it merely cuts to the finished "H-B".

Music/Sounds: It features four glockenspiel notes and then three brass-band/accordion notes mixed with three glockenspiel chimes. There were two variations of the jingle in each version.

Availability: Extremely rare/near extinction. The mid-60s' version is still kept on its only use, the 1966 NBC live-action/animated special Jack and the Beanstalk, whenever someone decides to show it but it's still retained on VHS prints. The 1968 version is only seen on the live-action/animated TV series The New Adventures of Huckleberry Finn.

Scare Factor: Medium to high. The sudden fast-paced animation, blocky abstract design, and fanfare could get some.

Black Italic

the words Hanna-Barbera are on the screen then disappear and in their place appears an italicized rainboe colored HB wit5h the words Hanna-Barbera Productions Inc.

Portrait

This logo features one of the main characters (moving or not) in an oval with the words "Hanna-Barbera" in front of a white or black background

This logo has been featured on

Dexter's Laboratory, Wacky Races, Johnny Quest, I Am W


The "Swirling Star"

On a black background, a white star swirls down from the top, leaving behind a rainbow trail. It then settles into the center of the screen as it twirls, occasionally shrinking and twisting, forming a circular trail. It then twists into the middle of the circle and comes to a stop. The words “Hanna-Barbera Productions” appear below. This logo and original animation was designed by legendary graphic designer Saul Bass in 1979.

There were many. Originally, a small white byline reading “A TAFT BROADCASTING COMPANY” was used from the logo’s inception until the early 1980s. Then, “A DIVISION OF THE TAFT ENTERTAINMENT COMPANY”, in the same white font, was used for a short time after the company reorganized. Finally, starting in 1983, the logo itself was shrunk to make room for a larger, yellow byline, with the same words. Both versions of the logo have been sighted with the Taft byline blacked out. Also, in 1990, a special version of this was used at the end of Jetsons: The Movie. That features the same animation but the name is now “Hanna-Barbera” in the “script” font introduced in the late ‘80s. This variant also features a Great American byline and is the only H-B logo to do so.

In response to Filmation’s “anklepants” opening logo, Hanna-Barbera responded with their own version. It’s the same as the closing logo but it fades in during the middle of the animation. The text is changed, “Hanna-Barbera” is big and over a small yellow “PRESENTS”. Music for this was a sweeping chime sound, though 1980s Jetsons episodes feature the “Meet George Jetson” chimes.

Some shows have appeared with the first variant with a blacked-out byline; but with the music from Logo 1A. This was chiefly used to update the logo on “Scooby-Doo, Where Are You” but has spread to other shows as well, with the normal swirling star theme. This variant was sort of common but became rare when Turner updated the prints on “Scooby-Doo, Where Are You” in 1998, and tacked on the all-stars Action logo.

An updated version of logo 3, but now done in CGI. The trail is now metallic CGI and the star now realistically twists and turns and has a nice shine effect. The text and byline are in a different font and are slightly smaller.

Originally created with a version of the third byline of logo 3, but immediately blacked out starting in 1988. Some instances even enlarge the logo so the edit isn’t too noticeable.

Reborn: When “The Powerpuff Girls” premiered in 1998, the trend for most H-B shows was to get a simple “character portrait” logo. Bucking the trend, PPG used an updated version of Logo 4! All names and bylines are completely blacked out, and instead the words “HANNA-BARBERA CARTOONS, INC.” and a Time Warner byline are used. In 2001 this was updated to AOL Time Warner but the logo proved short-lived; post-movie episodes of PPG now feature a custom version of the current Cartoon Network Studios logo.

A Close Encounter Of The Weird Kind: A few years ago, on an episode of "Johnny Bravo," this logo was, weirdly enough, sighted. It wasn't the updated "Powerpuff Girls" version, it was the one with the different font for the HB text and the blacked-out byline. It might have been an editing mistake. Speaking of the version of the logo that was mentioned, that version can still be sighted on weekday reruns of "A Pup Named Scooby Doo" on Cartoon Network's "Scooby Universe" block.

Portrait

This logo involves one or two of the main characters in n ovular portrait with the words Hanna-Barbera written on it in front of a white or black

This logo has been used on

Dexter's Laboratory, I Am Weasel, Wacky Races, Johnny Quest


Toons gone wild

The first version of this logo involves the cartoon characters running around within an oval with the words Hanna-Barbera in green cursive, ending with Johnny Quest close up in the oval, and a bell ring

The second version involves different characters running around to different souond effects in a ractangle with an green Hanna-Barbera, ending with Fred Flintstone linching his head on the rectangle, and a classic gutar breaking sound is heard

This logo has been featured on

What a Cartoon!, The Jetsons, The Flintstones

List of logos

  • In-Credit Logo (1950s-Late 1980s)
  • Logo 1A: The Early Box Logo (1966-1968)
  • Logo 1B: The Late Box Logo (1968-1974)
  • 2nd Logo: Rainbow H-B (1974-1979)
  • 3rd Logo: Swirling Star (1979-1981), (1981-1982), (1982-1983), (1983-1986)
  • 4th Logo: CGI Swirling Star (1986-1988), (1988-1991) -- the bylineless CGI Swirling Star had plastered over the 1991 Hanna-Barbera logo.
  • 5th Logo: H-B Production Co. (1991-1993) -- the logo also plastered over with the 1988 bylineless CGI Swirling Star.
  • 6th Logo: All-Star Phototype (1993-1994)
  • 7th Logo: All-Stars (1994-1997)
  • 8th Logo: Time Warner All-Stars (1997-2001)

See also

External links

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